Working Notes: a commonplace notebook for recording & exploring ideas.
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— Kunal
| Step | Prompts |
|---|---|
| Know your audience | - Level of knowledge |
| - Priorities | |
| - How they consume info | |
| Define objective | - Inform |
| - Invite | |
| - Influence | |
| Practice Empathy | - How will it be received |
| Moment | Best time to deliver |
| Messenger | Best person to deliver |
| Message | Inverted pyramid, most important content at the top |
| Measurement | Check if it landed correctly |
| Medium | Group, in person, which group, etc. |